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<speak> Most publishers understand they can use Amazon to reach readers through the Kindle platform. <break time="1s"/>These are individuals that prefer to read electronically on a device of some kind. <break time="2s"/>There are obviously also individuals that prefer to read physical books. They can be reached through the Kindle platform, formerly called CreateSpace. <break time="2s"/><p>However, if you want to reach people with your ideas through audio, you can publish your own content on another Amazon platform, called Audible.com.</p> <break time="2s"/>To do so you use the ACX system. <break time="1s"/> ACX allows authors to have narrated content on the Audible.com platform. <p><break time="1s"/>Those individuals that already have a Kindle or a physical book can then have that book turned into audio.</p> <break time="1s"/>The audio version can be narrated by professionals or by the author.<break time="2s"/> If one's already familiar with the interface between Kindle and ACX, the process can be simple to follow.<break time="1s"/> If not, it can be confusing to understand how to move between the two. </speak>