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Argument Australian television must continue to include positive female role models because they can influence how girls see themselves and what they believe they are capable of achieving. Evidence Research from the Geena Davis Institute found that 90 of women believe female role models in film and television are important, while 58 said these characters inspired them to become more ambitious or assertive. The study also found that 74 wished they had seen more positive female role models growing up. Similarly, Common Sense Media argues that television featuring strong female characters helps develop confidence, leadership and resilience in young audiences. Justification This evidence shows that positive female representation can shape how young people view themselves and their future opportunities. When girls see confident and capable women on screen, they are more likely to challenge gender stereotypes and believe they can achieve similar success. Therefore, continuing to include diverse female role models on television can help promote confidence, aspiration and gender equality.