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So what do you guys think of this whole solution? You may think its same. But trust me, let me explain you how its different and the benefits adobe can get through this solution- 1. Eliminating a third party tech vendors to facilitate redemption code distribution. This not just helps in saving operations cost of generating millions of rcodes from adobe server and then uploading to tech vendor site, also secures our rcodes from any security attacks. 2. Owning the tech stack helps to resolve any technical issues quickly and provide better customer experience. Performance and scalability would be the key expand our business without worrying about tech vendor's capacity and bandwidth. 3. This solution helps to dynamically distribute our products instead of static mapping at tech vendor site. Delivery Operations team could enable the product according to the contract at Adobe, and same products would appear for customer to redeem without any manual intervention or process. 4. Reconciliation of pending rcode inventory with tech vendor is a tedious task and an operational overhead for our GTM team. This solution helps to eliminate reconciliation process and can generate the sales report on the go. This solution can be resued for integration with n number of partners and could be extended not just for complimentary offer,