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Cremona is located in a semi-central area of Pianura Padana, and is easily accessible from the surrounding cities. Even though the enormous urbanization led many cities to suffer from food self sufficiency, Cremona, surrounded by agricultural land is sustained. With the surrounding cities there is formed an urban and peri-urban macro-region where Cremona’s position stands in the middle. What is the role of Cremona Fiere? Creating opportunities and developing new occasions in the food field, and acting as a director, the company could utilize the riches of the region emphasizing in food sustainability and making Cremona a prototype as a virtuous model for other cities. The food is directed from farm to table, addressed directly from the farmers to the consumers, narrowing the gap between the rural and the urban. But what are the needs? The farmers need a place in the city and the consumers need food sufficiency, having awareness about locavorian culture. This will be achieved through changing trading policies and educational practices. Technology is a crucial part in this process. The users can meet in the Metaverse, having options to educate themselves, be informed and purchase directly from there dairy products. Being a part of the community in the meta, the can choose the farm they want, select the specific cow and get informed about nutrition, availability and sustainable practices that are used in the process. They can find the products in various places in the city, such as public squares and parks, distributed directly in physical lockers. The experience with the lockers is blended, as the user can participate at the same time in interactive exhibitions, VR experiences, and culinary tasting. The aim is to raise awareness and inform the consumers about the local products, blending the boundaries between interior and exterior, rural – urban, technological physical. The design is based on a modular system and according to the site and the needs of the space it can be easily adaptable. It is created from sustainable materials emphasizing in the ideas of food sustainability. do you have appetite for change? Through food sustainability.