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Telstra has already deployed advanced capabilities for preventing fraud , such as blocking scam phone calls & SMSs , preventing spread of malware , and stopping fradulent orders of mobile handsets. This is possible through the use of First Party Data, relating to Telstra's network and customers. This same data has the potential to help other organizations in Australia to combat fraud , such as banks , eCommerce providers or retailers. Telstra First Party data could be accessed through APIs and integrated into these organisations existing fraud solutionsor be used to build entirely new applications.