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By 2020, 50% of all searches will be voice-activated. 55% of households in the US are expected to own a smart speaker in 2022. 20% of mobile queries are currently done with speech search. Nearly 40 million Americans currently own a smart speaker. 58% of people have used voice search to find information about a local business. 72% of people who use voice search devices claim they have become part of their daily routines. 43% of smart speaker owners use the technology to shop. 32% of marketing organizations are using smart speakers like Alexa and Siri.