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3. Last but not least - the inevitable rise of unemployment, which is both good and bad news for business. On the one hand, there will be specialists in the labor market ready to work for a lower salary. A small enterprise that has remained operational will have a chance to hire a higher-level specialist for acceptable money. On the other hand, in general, unemployment will also push demand down. So that was the basic information about small business challenges. Now let’s move on to possible solutions. слайд Possible (1) 1. First, governmental support. Support for entrepreneurs can be divided into two key categories, financial and non-financial. The financial types of support are primarily: - preferential lending that conduct their activities in the field of innovation, production and socially-oriented entrepreneurship. - subsidizing part of the costs of production organizations to recover the cost of lease payments, or interest on loans taken for the construction or purchase of fixed assets. Non-financial types of support for small and medium-sized businesses include: various consultations, patent and licensing organization of seminars, trainings on a remote basis; holding exhibitions for goods and services. слайд Possible (2) The second and the main direction of resolving the issues is adopting new tactics of further development, e.g.:  switching to an online-format  reallocating existing resources  changing marketing and business strategies  responding to changes in demand and other consumer trends Now let’s look at the positive side of the pandemic. Are there any businesses that benefited from it? Undoubtedly, there are. слайд Businesses Benefiting According to Boris Titov, commissioner for the protection of the rights of entrepreneurs, this is the IT sector, the production of medical equipment and pharmaceuticals. Products of the light industry were also very popular during the pandemic. The list can be extended. According to the rating of one of the largest Russian media holdings, RBK, the five areas and professions that were not affected by the coronavirus are: 1. EdTech-projects 2. Telemedicine projects 3. Online Retailers 4. FoodTech- projects 5. Streaming services